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One of the services that we offer at WESTAF is ArtistsRegister.com. If you're curious, my personal account on ArtistsRegister can be found here. I've sold a bit of work through the register, but some artists are having extraordinary luck selling work online through eBay. CNN has a very interesting article on this trend and the strategies that some of these artists are using to make a living. It seems that those who are being successful are accepting some sales that are way under their own costs because ot/her auctions make up the difference. I know several artists who will work this very way in galleries. They will price one piece of work at a level that will only cover material costs. This means that somebody walks away with a dilly of a deal, but there is a psychological shift in potential buyers when they see a piece has sold.

I find the trend of selling work online interesting. More and more buyers seem to be bucking the popular notion that work needs to be seen in person to buy.

CNN Article